STORM

When fish are aggressive, give them the Deep Thunder to chew on. Built of high impact plastic with pad printed patterns, this is one seriously toug...

Description This slow sinking/suspending hybrid has a huge presence in the water, yet doesn’t create unwanted load on you or your rod when fishing ...

Description The So-Run Lipless Minnow makes long range casts & twitches aggressively subsurface, with a slow rise on the pause. When retrieved ...

Description The 360GT Searchbait® Swimmer has a molded diving lip that adds crankbait action and depth control. Exclusive VMC® Coastal Black® hook ...

Description Fishing in fast currents or deep water? What about both? The WildEye Giant Jigging Minnow has been made just for you!The durable soft P...

Features The heavy head generates a wide slalom action, and allows you to swiftly adjust the depth you are fishing to target deeper or shallower f...

The Slow Rocker is as the name suggests, designed for ‘slow pitch’ style jigging. Slow pitch jigging references the technique of targeting bottom d...

Description The So-Run Joker Shad takes soft plastics to a whole new level of user-customization. What might look like a standard boot tail swimbai...

Description The So-Run Joker Vert is a true two-in-one lure. Fish it as it is straight out of the packet for a faster, more reactive strike; or re...

Description The So-Run Hypno Grub stands out with its distinct bulbous tail, captivating fish with its hypnotic motion upon entry into the water. I...