All Products

Yo-Zuri 3DB Deep Jerkbait Suspending 110 mm The 3DB Deep Jerkbait Suspending 110 mm from Yo-Zuri is engineered for anglers who want to reach deeper...

Yo-Zuri Mag Dive Floating The Yo-Zuri Mag Dive is a big-game floating pencil bait built for long-distance casting and powerful predators. Using Yo-...

Yo-Zuri Hydro Pencil Floating The Yo-Zuri Hydro Pencil is a topwater floating pencil lure designed for explosive surface strikes. Its slim body and...

Yo-Zuri Mag Darter The Yo-Zuri Mag Darter is a premium floating “rip-bait” style plug built for anglers who want maximum distance, flash, and actio...

Yo-Zuri Crystal 3D Minnow Magnum Floating The Yo-Zuri Crystal 3D Minnow Magnum is a saltwater floating trolling lure built for speed, flash, and du...

Yo-Zuri Crystal 3D Minnow Floating The Yo-Zuri Crystal 3D Minnow Floating is one of the brand’s most iconic lures, designed to perfectly imitate a ...

Yo-Zuri Hydro LC Minnow Floating The Yo-Zuri Hydro LC Minnow Floating is a long-casting saltwater lure built for covering water and reaching distan...

Yo-Zuri 3D Diver Sinking The Yo-Zuri 3D Diver Sinking is a deep-diving minnow-style lure built for anglers targeting fish holding far below the sur...

Yo-Zuri 3D Magnum Sinking The Yo-Zuri 3D Magnum Sinking is a heavy-duty offshore lure designed for high-speed trolling and targeting big game preda...

Yo-Zuri 3D Magnum Deep Diver Floating The Yo-Zuri 3D Magnum Deep Diver Floating is a heavy-duty trolling lure built for offshore big game fishing. ...

Yo-Zuri Twitch Bait Slow Sinking The Yo-Zuri Twitch Bait Slow Sinking is a lipless, flat-sided lure designed to deliver a sharp, erratic darting ac...

Yo-Zuri Pins Minnow Floating The Yo-Zuri Pins Minnow Floating is a slim-profile lure designed to imitate small baitfish with a natural, tight wiggl...

Yo-Zuri 3DR-X™ Pencil Floating The 3DR-X™ Pencil Floating is a precision walking pencil lure that combines casting performance with a classic “walk...

Yo-Zuri 3DR-X Popper Floating The Yo-Zuri 3DR-X Popper Floating is a compact topwater lure designed to create surface commotion that predators can’...

Yo-Zuri Crystal Minnow Deep Diver Floating  The Yo-Zuri Crystal Minnow Deep Diver Floating is crafted for anglers targeting fish in deeper strike z...

Yo-Zuri Crystal 3D Shrimp Slow Sinking Jerkbait The Yo-Zuri Crystal 3D Shrimp Slow Sinking is a lifelike shrimp imitation designed to trigger strik...

Yo-Zuri Egi Aurie-Q® Cloth  The Yo-Zuri Egi Aurie-Q® Cloth is a premium squid jig designed for precise control and lifelike action. Built with Yo-Z...

Yo-Zuri Egi Aurie-Q® 3D The Egi Aurie-Q® 3D is designed with Yo-Zuri’s signature 3D Prism technology, delivering unmatched flash and realism to tri...

Yo-Zuri Egi Patapata® Q Rattle The Egi Patapata® Q Rattle is engineered with Yo-Zuri’s innovative side fins that stabilize the fall and deliver irr...

Yo-Zuri Sushi-Q® (Bait Holder Mid Depth) The Sushi-Q® Bait Holder is designed for squid anglers who prefer to enhance their presentation with natur...

Yo-Zuri Egi Aurie-Q® Finace The Egi Aurie-Q® Finace is designed for serious squid anglers who demand both precision and innovation in their gear. F...

Yo-Zuri SuperBraid™ – 300 YDS / 275 M The Yo-Zuri SuperBraid™ is a premium braided fishing line engineered for strength, durability, and all-around...

Yo-Zuri Topknot™ Leader – 30 YDS / 27 M The Yo-Zuri Topknot™ Leader is a premium fluorocarbon leader designed for anglers who demand maximum streng...

Yo-Zuri T7 Premium Fluorocarbon Leader – 200 Yards The Yo-Zuri T7 Premium is engineered for serious anglers who demand the very best in fluorocarbo...

Yo-Zuri Topknot™ Fluorocarbon Mainline – 200 Yards The Yo-Zuri Topknot™ Mainline is engineered with tournament-grade performance in mind, deliverin...

Yo-Zuri Hybrid™ – 275 Yards The Yo-Zuri Hybrid™ is a breakthrough fishing line that fuses the best properties of fluorocarbon and nylon into one ad...

Yo-Zuri H.D. Carbon™ Leader – 30 YDS / 27 M The Yo-Zuri H.D. Carbon™ Leader is a premium 100% fluorocarbon leader designed for the toughest saltwat...

Yo-Zuri SuperFluoro™ – 30 YDS / 27M The Yo-Zuri SuperFluoro™ Leader is built with high molecular weight Japanese fluorocarbon, delivering the perfe...

Yo-Zuri Crystal 3D Minnow Sinking The Yo-Zuri Crystal 3D Minnow Sinking is engineered for anglers targeting aggressive predators in both saltwater ...

Yo-Zuri Mag Crystal Minnow Sinking The Yo-Zuri Mag Crystal Minnow Sinking delivers long-distance casts and irresistible swimming action thanks to i...

Engineered for performance on and off the water, Bluefin UV Shirts deliver lightweight sun protection with quick-dry, breathable fabric. The 4-way ...

Stay protected and comfortable on every trip with the Bluefin UV Neck Gaiter. Designed with built-in UV protection, quick-dry technology, and 4-way...

Stay protected and comfortable on every trip with the Bluefin UV Neck Gaiter. Designed with built-in UV protection, quick-dry technology, and 4-way...

Stay cool and stylish on and off the water with the Bluefin Fish On Cap. Built with a breathable mesh back and structured front panel, this cap com...

Stay cool and stylish on and off the water with the Bluefin Fish On Cap. Built with a breathable mesh back and structured front panel, this cap com...

RAPALA FLASH-X  DART CAST, RETRIEVE, PAUSE, STRIKE! - The Flash-X Dart is heavily weighted to cast farther than other lures in its class. Thanks to...

RAPALA FLASH-X  EXTREMO Built with Rapala’s proprietary MaxCast system, the Flash-X Extremo gets you closer to those distant fish. The MaxCast sy...

RAPALA SARDA Built like a steel torpedo, the Sarda hits hard and fast. Designed for high-speed trolling for saltwater species like tuna and wahoo, ...

Quantum Pelagic Shad  The Quantum Pelagic Shad is a long, slim soft lure designed to trigger big predators in open water. Its realistic body and V-...

Quantum Specialist Pelagic Jig head The Quantum Pelajig Head is built for pelagic and vertical fishing, offering perfect balance and control in ope...

Okuma Seamax Fluorocarbon 20m Built for anglers who demand reliability and performance in every cast. Made from 100% Japanese fluorocarbon, it deli...

Fin-Nor Sportfisher Spinning Reel The Fin-Nor Sportfisher Trolling LD530 LW is built for power and reliability, featuring a precision drag dis...

Fin-Nor Megalite Spinning Reel The Fin-Nor Megalite 100 is a lightweight yet rugged spinning reel designed for saltwater use. With smooth 5-bearing...

Fin-Nor Tidal 595 The Fin-Nor Tidal 595 is designed for anglers who want a strong, dependable reel for saltwater fishing. Built with durability in ...

Fin-Nor Offshore Spinning Reels The Fin-Nor Offshore series is made for serious saltwater anglers who need strength, durability, and reliability...

Intriger Suspending Lure – EG-194XL-SP  The Intriger is a heavy-duty suspending lure designed for Bluewater anglers targeting pelagic species. Weig...

Strike Pro Needle Jointed – EG-072P The Strike Pro Needle Jointed EG-072P is a long, multi-jointed sinking lure that mimics the natural motion of s...

Strike Pro Buster Jerk Sinking – Saltwater Edition (EG-048SW) The Buster Jerk Saltwater Edition is a tough, versatile lure built to handle the powe...