Soft Baits

Storm Biscay Minnow The Storm Biscay Minnow 9cm is a long-casting, fast-fishing coastal soft lure built to perform in rough winds, strong currents,...

ESCA Squid Lure Imitator. Very effective imitator that can be attached on Esca lure light.

The Nomad Design Switcher Shrimp is an ultra-realistic soft plastic shrimp designed for maximum versatility, allowing anglers to completely change ...

The RAGOT Raglou® Slim Eel is a refined version of the legendary Raglou® soft lure, featuring a slimmer body profile that delivers a more subtle an...

Rapala X-Rap Otus A formidable creature, the X-Rap® Otus, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched curl...

The Nomad Design Jerksquid Jerkshad combines the aggressive darting action of a jerkshad with the natural movement and profile of a squid. Designed...

The Nomad Design Sumo Shrimp Rigged 5" is a heavy-duty pre-rigged shrimp lure built for targeting powerful inshore predators. Designed with a reali...

So-Run Joker Shad takes soft plastics to a whole new level of user-customization. What might look like a standard boot tail swimbait quickly differ...

The So-Run Joker Vert is a true two-in-one lure. Fish it as it is straight out of the packet for a faster, more reactive strike; or remove the thin...

This slow sinking/suspending hybrid has a huge presence in the water, yet doesn’t create unwanted load on you or your rod when fishing – the best o...

Perfectly imitating a soft baitfish, it swims with a subtle presence, drawing in weary predators with flash and motion rather than with the overpow...

The So-Run Hypno Grub stands out with its distinct bulbous tail, captivating fish with its hypnotic motion upon entry into the water. Its ribbed an...

The RAGOT Raglou® Hybrid Pelagic 105mm is a heavy-weighted soft eel lure specifically developed for targeting fast-moving pelagic predators. Featur...

The RAGOT Raglou® Hybrid Discovery Kit 65mm combines one of the world's most successful soft lure designs with perfectly matched jig heads, creatin...

Fishing in fast currents or deep water? What about both? The WildEye Giant Jigging Minnow has been made just for you!The durable soft PVC body emit...

The RAGOT Raglou® Hybrid Eel 90mm is an innovative soft eel lure that builds on the legendary fish-catching reputation of the Raglou® series. Desig...

Quantum Pelagic Shad  The Quantum Pelagic Shad is a long, slim soft lure designed to trigger big predators in open water. Its realistic body and V-...

Sterling Tackle CedarFlex 7″ The Sterling Tackle CedarFlex 7″ delivers the proven attraction of a classic cedar plug with a modern flexible body th...