LURES

The Halco Kimberley Spoon is a super strong spoon lure made from marine grade stainless steel. The eight reflective surfaces ensure the strong flas...

RAPALA FLASH-X SKITTER Built to soar and skitter, the Flash-X Skitter perfectly mimics one of the most hunted saltwater baitfish in the ocean – the...

Description The So-Run Lipless Minnow makes long range casts & twitches aggressively subsurface, with a slow rise on the pause. When retrieved ...

Sea Falcon Swimming Squid The Sea Falcon Swimming Squid combines high-performance engineering with extreme visual realism, delivering one of the mo...

Classic popper design with a large cupped face to maximize the"plop, plop" sound as you pop this plug through the water. Engineered with a rear wei...

Rapala Maxrap Tip to tail, everything about the MaxRap is premium. Designed for maximum casting distances via internal MaxCast mechanism. Rip for d...

Williamson Trick Metal Casting Jig The Williamson Trick Metal is a highly versatile casting jig designed to target a wide range of predators in bot...

Features The heavy head generates a wide slalom action, and allows you to swiftly adjust the depth you are fishing to target deeper or shallower f...

🎣 Nomad Madmacs High-Speed Sinking Stickbait – 130 mm The Madmacs 130 SNK is a high-speed sinking stickbait built for long casts and relentless act...

Nomad Slipstream Flying Fish 200 The Slipstream 200 is a realistic flying fish imitation designed for surface fishing. Its unique folding wing syst...

Premium finishes and heavy-duty construction outfit the Pet Spoon for the most demanding environments. Its bold and flashy swimming action is a sta...

Strike Pro Montero – EG-190A-S / EG-190C-S / EG-190B-S The Strike Pro Montero series offers exceptional casting distance, stable flight, and a natu...

Strike Pro Musky Monster – MG-006CL-F / MG-007CL-F The Strike Pro Musky Monster series is engineered for anglers chasing monster predators. These d...

Yo-Zuri Twitch Bait Slow Sinking The Yo-Zuri Twitch Bait Slow Sinking is a lipless, flat-sided lure designed to deliver a sharp, erratic darting ac...

Rapala Precision Xtreme Mavrik Saltwater  Designed as the ultimate saltwater twitchbait, the Precision Xtreme Mavrik 110 SW is customized to meet t...

Rapala X-Rap Prop The X-Rap Prop marks the X-Rap families entrance into this productive category. Stainless Steel Props create X-size noise and spl...

Rapala Ultra Light Minnow When the bite is tough, downsizing to a smaller presentation can often tempt shut-down predators with an easy meal. The U...

Yo-Zuri Crystal 3D Shrimp Slow Sinking Jerkbait The Yo-Zuri Crystal 3D Shrimp Slow Sinking is a lifelike shrimp imitation designed to trigger strik...

HARDCORE MONSTER SHOT – 95 / 110 / 125 MM The Hardcore Monster Shot series is a long-casting, heavy-duty sinking stickbait designed for anglers who...

🎣 EZ-Q® DARTMASTER SEARCH DOUBLE GLOW The Dartmaster Search Double Glow is an all-rounder squid jig designed to combine dazzling glow, realistic m...

Nomad Chug Norris Popper – 150 mm (6″) The Chug Norris 150 is one of the easiest-to-use poppers out there—it hangs and pops naturally, without pull...

Williamson Kensaki Jig The Williamson Kensaki Jig is designed to get deep fast and trigger aggressive strikes. Its knife-tip shape cuts through the...

Sea Falcon Z Slow Deep Neo – Slow Pitch Jig The Sea Falcon Z Slow Deep Neo is a high-performance slow-pitch jig engineered for deep-water work and ...

Sea Falcon Drain Inchiku Jig Engineered by master craftsmen in Japan, the Sea Falcon Drain Inchiku is built for anglers who demand maximum performa...

Yo-Zuri Sushi-Q® (Bait Holder Mid Depth) The Sushi-Q® Bait Holder is designed for squid anglers who prefer to enhance their presentation with natur...

🎣 Nomad Dartwing Skipping Popper – 165 mm & 220 mm The Nomad Dartwing concept was created to mimic skipping baitfish and entice any predatory f...

Description Perfectly imitating a soft baitfish, it swims with a subtle presence, drawing in weary predators with flash and motion rather than with...

Rapala X-Rap Otus A formidable creature, the X-Rap® Otus, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched curl...

Sea Falcon Sharp Shooter The Sea Falcon Sharp Shooter is a perfectly center-balanced, compact metal jig designed for both shore casting and ultra-l...

Strike Pro Dwarf Minnow - JL-012(F) / JL-012(S) The Strike Pro Dwarf Minnow JL-012F is a compact, lightweight lure designed for finesse presentat...

Yo-Zuri Egi Patapata® Q Rattle The Egi Patapata® Q Rattle is engineered with Yo-Zuri’s innovative side fins that stabilize the fall and deliver irr...

Yo-Zuri Pins Minnow Floating The Yo-Zuri Pins Minnow Floating is a slim-profile lure designed to imitate small baitfish with a natural, tight wiggl...

Description  The curved ends of the famous Twisty Chrome create an enticing action like no other metal lure. From a slow wobbling retrieve to a hig...

HALCO C-GAR The Halco C-Gar is a weighted stick bait. It is designed for use on the surface for species such as tuna, mackerel and other predatory ...

This slow sinking/suspending hybrid has a huge presence in the water, yet doesn’t create unwanted load on you or your rod when fishing – the best o...

Top water fanatics, get ready for action. The Williamson Jet Popper with its large cup face and jet holes will create a loud "POP and bubble trail ...

STS Bazooka Jig – 100g A handmade 100g vertical jig with a compact, powerful profile built for clean drops and responsive action. The Bazooka Jig c...

Yo-Zuri Hydro LC Minnow Floating The Yo-Zuri Hydro LC Minnow Floating is a long-casting saltwater lure built for covering water and reaching distan...

Yo-Zuri 3DB Pencil Floating The Yo-Zuri 3DB Pencil is a floating topwater lure designed to create explosive strikes on the surface. With its classi...

🎣 Nomad Vertrex Max Vibe – 130 mm & 150 mm The Vertrex Max Vibe is a sinking lure that delivers powerful vibration on the drop and instant resp...

🎣 Nomad Buffalo Jig – 180 g The Buffalo 180 is a center-weighted slow-pitch jig designed to flutter and hang in the strike zone longer. Its balance...

The latest in lure technology incorporating strength, durability, and fish catching ability. Choose from a range of diving depths, from 1 meter up ...

Rapala Maxrap Long Range Minnow Designed for fishing that requires ultimate casting distances in the most demanding conditions. The patented Max Ca...

Islamorada Flyers – 6.5" Double Skirt Islamorada Flyers Double Skirt lures are handcrafted in the USA and built to create a larger, more aggressive...

High Speed Sailfish Catcher The High Speed Sailfish Catcher is built for fast-paced offshore trolling when covering more water is key. Its lead-fre...

Strike Pro Koffana 175F / 175S The Strike Pro Koffana 175 is an advanced long-cast minnow developed from the well-known Slingshot Minnow series. De...

Strike Pro Slingshot Minnow – EG-145S The Strike Pro Slingshot Minnow EG-145S is a sinking slim minnow designed for exceptional casting distance an...

Strike Pro Alpha Minnow – EG-033SP / EG-034SP The Strike Pro Alpha Minnow series is designed for precision balance, smooth tracking, and natural mo...