LURES

Yo-Zuri Egi Aurie-Q® Cloth Slow The Yo-Zuri Egi Aurie-Q® Cloth Slow is the slow-sinking model of the Aurie-Q lineup, falling at about 5.5 seconds p...

Triple appeal with rattle sound, wave motion of the feet and a nimble dart. The Duel ez-Q Dartmaster Rattle adds an internal rattle ball to the pro...

Attract with the dart, trigger strikes with vibration. The Duel ez-Q Dartmaster is a versatile all-rounder that combines a light, nimble dart with ...

AILE MAGNET TG MINNOW SLIM FLOATING – 120 MM (4.7″) The Aile Magnet TG Minnow Slim 120F is a slim floating minnow built for casting distance, swimm...

Jerk, dart and fall with confidence. The Duel EQ (Egi Original) is the standard, orthodox egi from DUEL — a lean, simple design built for light han...

Yo-Zuri Mag Slim Floating The Yo-Zuri Mag Slim Floating is a long, slender minnow built for serious casting distance from the shore or the boat. It...

Yo-Zuri Mag Popper Floating The Yo-Zuri Mag Popper is a super long-casting topwater popper built for surf, rocky shores and offshore casting. Its p...

Yo-Zuri Crystal 3D Minnow Deep Diver Jointed Floating The Yo-Zuri Crystal 3D Minnow Deep Diver Jointed combines Yo-Zuri’s iconic 3D Prism Finish wi...

Yo-Zuri Surface Cruiser Floating The Yo-Zuri Surface Cruiser is a long-casting floating pencil popper built for big inshore and offshore predators....

Yo-Zuri Bull Pop Floating The Yo-Zuri Bull Pop is a heavy-duty topwater popper built for big inshore and offshore predators. Its oversized cupped m...

The Hardcore Shallow Runner H3 120 is a floating shallow-diving minnow built for working the top layer of the water column, over reef flats, rocky ...

The Hardcore Minnow Flat 130SP is a suspending jerkbait built for lightning-fast darting action and intense flash. Its fully flat sides create a st...

The Hardcore Sonicboom SB Minnow 125 is a long-casting minnow built to reach distant fish on rocky shores, beaches and open water. The MAG BULLET® ...

The Shimano Exsence Shallow Assassin 99F is a floating shallow-running saltwater minnow designed for targeting predators feeding close to the surfa...

The Gillies Bluewater Minnow 200mm is a premium hardbody trolling lure built to target the toughest bluewater predators. Designed for high-speed tr...

Sterling Tackle CedarRain™ Chain The Sterling Tackle CedarRain™ Chain is reverse-rigged to maximize teaser movement while the trailing CedarFlex™ s...

Sterling Tackle CedarFlex 7″ The Sterling Tackle CedarFlex 7″ delivers the proven attraction of a classic cedar plug with a modern flexible body th...

Sterling Tackle CedarFlex Chain – 7″ Stinger The CedarFlex Chain with a 7″ stinger blends premium action with smarter hook performance. Featuring S...

VI 125 Skirted Lure The VI 125 Skirted Lure is a compact, high-action offshore trolling lure designed to excel when fish are feeding on small baitf...

VI 226 Skirted Lure The VI 226 Skirted Lure is a compact offshore trolling lure designed to deliver a clean swimming action, steady bubble trail, a...

VI D24 Skirted Lure The VI D24 Skirted Lure is a compact offshore trolling lure designed to deliver a clean, consistent swimming action and lively ...

Strike Pro Pikee Minnow – SP-001-F (12 cm / 24 g) The Strike Pro Pikee Minnow SP-001-F is a floating minnow-style lure designed for reliable perfor...

The Nomad Design Slipstream Flying Fish Wing Pack is a replacement wing and fin set designed for the Nomad Slipstream Flying Fish, allowing anglers...